Welcome to Herring's Outdoor Sports

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Our store is located on a barrier island on the southeast coast in the little town of Surf City, North Carolina. Topsail Island is a 26 mile island situated halfway between Wilmington and Jacksonville. Started in 1962 by Edgar "Johnny" Herring originally as a bait and tackle shop we were known far and wide for providing high quality fishing supplies, bait and friendly service.

The store has passed through the generations, expanded in size and product to include kayaks and quality outdoor apparel and gear. Herring's is now being managed by Mr. Ed's grandson Steve Bailey and wife Jessi who strive to preserve the comfort of the old store's tradition and friendliness while progressing the services and goods we provide our customers.​

Herring's Outdoor Sports... The "little" store with MORE than you'd ever expect!

Family Owned and Operated for 59 Years!

Some of our favorite brands

Featured Products

Beyond Yoga W LS Morning Light Pullover
BLUSH
$66.00

Patagonia Mens R1 Air Zip Neck
CRATER BLUE
$119.00

Patagonia Womens R1 Air Zip Neck
REGEN GREEN
$119.00